2D versus 3D Floor Plans:

Traditional two-dimensional floor plans are useful tools…for the trained eye. A better alternative for use in marketing and fund raising is a 3D floor plan (or floor plate). These allow the viewer to see the interior spaces in perspective from above.

By adding the extra dimension, viewers more easily understand the volume, flow and relationship of the spaces. Furniture, textures and colors provide an additional level of information and realism.

Dynamic Realities

Telling a story is the most effective way to increase presales, save marketing dollars, and explain your vision. For over 15 years, Paradigm Productions has been a leader in creating dynamic visual environments that tell your story.We work with real estate, institutional, design, aviation, and manufacturing clients throughout the United States as well as England and Mexico . We create a cohesive message with a special emphasis on 3D illustrations, virtual tours, video production, marketing strategies, print collateral, and interactive multimedia.

Marketing Strategies

All memorable marketing efforts tell a story. Integrating the stories into a comprehensive strategy is important. These strategies are developed around the entire marketing effort to provide a cohesive and consistent approach. The central hub to the strategies is often through the utilization of dynamic realities. These strategies include a variety of visual mediums and services including - Virtual Tours, Illustrations, Video Production, Interactive Multimedia, Websites, Print Graphics, Advertising, Brand Development, Sales Center Design.